The two very famous series Dune and No Time To Die have secured coveted China release dates. The famous Denis Villeneuve’s sci-fi epic movies will launch in China on 22nd October with the 25th Bond film debuting this week later on October 29th.
Landing a china release date is a huge boost to both No Time To Die and Dune. As the series got delayed several times, both the films have seen the box office prospects getting severely constrained by the pandemic. Due to earlier pandemic era-lockdowns, China also emerged to become the world’s biggest movie-going market in 2021 being well ahead of North America.
Eon’s James Bond franchise has also done a very respectable and steady increasing business in China. Sam Mendes Spectre also made $83.5 million in 2015 and Skyfall almost grossed $53 million in 2013. However, during that time, China’s market was a fraction of the size it is currently today.
Direct comparisons for Warner Bros and Dune is more difficult. But Villeneuve’s two previous big-budget movies did somehow only modest business in China. But in China, the movie plot is quite favorable with the larger screen format in demand, and that too on more expensive ticket price.
Another great advantage that could be for Dune is that the co-producer of the movie is owned by a Chinese conglomerate company that also owns one of the largest cinema chains in the country. this guarantees that the film will have a healthy number of screens and geographic coverage along with good marketing support.
The series Dune when launched at the international box office this weekend, opening to $36.8 million across 24 markets and 7, 9829 screens. The highest sales were recorded from Russia with $7.6 million followed by France ($7.5 million), Germany ($4.9 million), and Italy ($2.6 million).
Next weekend Dune will continue to expand its screening internationally. Before expanding into the smaller markets in mid-October and then debuting worldwide on October 22, 2021. it also includes